Banish hype, manipulation, and all relational fuckery from your selling — and still make bank.
Because humans aren't leads, or “targets” you need to “close.”
In 1971, a British zoologist named Desmond Morris noticed something strange about humans.
We're animals — but unlike most animals, we don't go from strangers to lovers in one move. We do it in twelve.
Eye to body. Eye to eye. Voice to voice. Hand to hand. Arm to shoulder. Arm to waist. And on, and on, all the way to — you know.
Twelve stages. One at a time. In order.
You can skip them, sure. You can go from “hi” to “your place or mine” in a single night. 😉 People do it all the time.
But whether that feels electric or feels like a violation comes down to one thing.
Both of you have to want it.
You both lock eyes. You both feel it.
Hi — I built something I think might be exactly what you've been looking for. I think you're going to love it. Come take a look.
ohhh yeah →
You've barely said hello… and there's a hand on your ass.
Hi babe — I felt called to reach out. You need this. Future you will thank you. Cart closes tonight.
EWWW! ←
Most sales advice feels gross, and you're not crazy for noticing.
It tells you to create "urgency to act" when you've barely introduced each other. Push pain points when you haven't even earned trust. Ask for the sale when they're still figuring out if they feel safe with you.
It's the selling equivalent of skipping from "first eye contact" to "hand on ass" — and then wondering why people are running away.
Sales should feel like being courted by someone super sexy, who also happens to be really into you.
Imagine knowing that someone's interested in you — and they're confident enough to let you know. They pay attention to you, are curious about you, and enjoy you.
They're straightforward — but not pushy. Confident — but not cocky. They're relaxed because they trust that what's meant for both of you will find its way through.
And every step of the way, you find yourself leaning into them, just as much as they're leaning into you.
The chemistry is mutual. You both want the “yes.” You know it's inevitable.
Now imagine being the one who creates that feeling for someone else.
That's good sales.
Inside the class
Here's the plan for our two hours together.
-
Part 1: Sales is courtship — and you already know how to do it.
Most sales training treats selling as a separate technical skill — something foreign you have to learn from scratch, against your own instincts.
It isn't. Selling is the same thing as pursuing someone you're interested in — whether it's a new friend or a romantic interest. It's the same reading of energy, the same intuition for pace, the same sense of when to lean in and when to give space…
By the way, you already know how to do this. It's just that, no one's ever told you how that also maps to business.
I'll walk you through every dimension of the parallel — side by side, situation by situation — until sales loses its mystery.
-
Part 2: The 10 Commandments of Selling.
These are NOT generic rules you've heard before. These are the ten principles I actually live by — the mantras that organize how I run my 7-figure business every single day. Including the one principle that will change how you think about making offers forever.
-
Part 3: Ethical urgency.
“Ethical urgency” is a phrase I had to invent, because no one was talking about it and it seemed like no one cared.
Well, it's a thing, and it matters.
Most sales training teaches you urgency as a manipulation tactic — fake deadlines, fake scarcity, fake “only 3 spots left!” energy. You've heard it.
And more “heart-centered” business trainings responded to that by throwing out urgency completely, like the whole concept was tainted, and you could never use it ethically.
Both are only half right. Because urgency isn't good or evil — it's just a type of energy. The question is whether you're speaking to it honestly, or manufacturing it.
I'll show you how to do the first thing — so instead of waiting around for someone to magically decide today's the day, you make it the day.
And there are bonus resources.
You'll also get:
- My 18-point map of hot energy vs. iffy energy — the difference between pursuing someone in a way that feels electric… and pursuing them in a way that makes their skin crawl. (This will surprise you, I promise.)
- A self-inquiry exercise that names your style of selling. Because — believe it or not — there's not ONE “best practice” for selling. You have your own style for making coffee, telling a story, and falling in love — so why wouldn't you for sales?
- My Offer Sexiness Inventory — the practice that will keep you genuinely lit up about your own offers, year after year, even on the slow days.
- Last but not least — the exact diagnostic I run every time a sale isn't happening. It tells you whether the fix is cosmetic or deeper, and gives you the precise next move — instead of leaving you guessing or blaming yourself.
A complete kit, yours to keep.
- Instant replay the full 2-hour masterclass, on demand
- Audio-only MP3 listen on a walk, in the car, while you cook
- Full transcript read it, highlight it, search it
- Class Notes PDF your workbook + reference, with reflection prompts
- ASL-interpreted version because accessibility matters
Join now — $97. One-time payment · instant replay access
Watch the class →
Hi, I'm Simone Grace Seol.
One of my clients once described me as “like Ram Dass if he were a young Asian woman pretending to be a marketing coach.” 😁
For years, I've been teaching creative weirdos all over the world how to sell with integrity, nuance, and depth. My body of work is widely quoted, referenced and taught.
But it wasn't always like this. Early in my journey, I took a sales course that left me feeling so gross I almost quit my business. The “right” things felt like a violation of everything I stood for.
So I figured out my own way — one that worked for my brain and my value system. And it worked: I've earned 8-figures in revenue, as a coach and teacher, without doing any of the things they told me I “have to” do.
This masterclass is everything I wish I knew when I was starting out. May it serve you well.
— Simone
What students said:
This class is for you if
You want the sales — but not at the cost of yourself.
- You want sales, yes — but consent, integrity, and emotional safety are non-negotiable.
- If selling your soul is what it takes, you'd rather be broke.
- You've tried the “believe in yourself, hold the frequency of abundance and they will come” approach… and it didn't work.
- You want sales to feel like you — and actually bring in money.
I promise you,
You don't need to be louder, or more extroverted.
You don't need to be slicker, or more "professionally polished."
And you don't need to sell your soul and turn yourself into a good soldier of extractive capitalism to make a great living doing what you love.
Make money selling things that put your ancestor-given gifts to use, and genuinely make the world a better place.
In two hours, I'll teach you how — so you'll never have to choose between making money and being true to yourself again.